The partnership featured bottle signing events with rapper Raekwon in New York, offering fans the chance to meet the iconic artist and obtain signed bottles. Knob Creek emphasized the fusion of music and whiskey, providing a unique sensory experience. This collaboration highlights the growing trend of hip-hop artists entering the whiskey industry, with LL Cool J's Rock The Bells focusing on elevating hip-hop culture through various ventures, including music festivals and merchandise. Additionally, Knob Creek previously partnered with rapper Jack Harlow for a limited-release bottle during his "No Place Like Home" tour. Read the full article for more information.
Knob Creek and LL Cool J Celebrate ‘Hip-Hop and the Spirit of Collaboration’
Knob Creek, in collaboration with LL Cool J's lifestyle brand, Rock The Bells, launched a limited-release single-barrel bourbon.
8 months ago
